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Expert: Couche-Tard's retail lab on campus gives peek at tech trials

Published: 15 January 2021

Alimentation Couche-Tard Inc. and 91˿Ƶ are opening a retail lab in Montreal that will let consumers get a taste for technologies that may transform retail in the in the current and post-COVID-19 pandemic world. It will give 91˿Ƶ faculty and students a chance to do research and testing in a real retail environment. ()

Here is an expert from 91˿Ƶ that can provide comment on this issue:

Maxime Cohen, Associate Professor, Desautels Faculty of Management

Government regulations amid the pandemic, such as lockdowns and curfews, often trigger a feeling of anxiety. Many customers translate this feeling into a panic-buying behavior by rushing to stores in order to stockpile on essential products. Using data and artificial intelligence methods, retailers can detect early signals of panic buying and react strategically before it's too late.

Maxime Cohen is an Associate Professor of Retail Management and Operations Management at the Desautels Faculty of Management and the Co-Director of the 91˿Ƶ Retail Innovation Lab. His core expertise lies at the intersection of data science and operations management.

maxime.cohen [at] mcgill.ca (English, French)

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