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Overview
Management Information Systems : Introduction to electronic marketplaces and their evolving role in e-business focusing predominantly on the use of general and vertical marketplaces by businesses. Social media marketing including new channels of marketing, advertising and communication will also be discussed.
Terms: Fall 2014, Summer 2015
Instructors: Jouini, Bassem (Fall) Papastefanou, Nicolette; Muscott, Adam (Summer)