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Note: This is the 2022–2023 eCalendar. Update the year in your browser's URL bar for the most recent version of this page, or .

Certificat d'études supérieures (Cert. étu. sup.) commerce sur Internet (15 unités)

Offered by: Management & Entrepreneurship     Degree: Graduate Certificate in Internet Business

Program Requirements

Cours obligatoires (12 unités)

  • CMIS 530 Digital Analytics and Targeting (3 unités)

    Offered by: Technology & Innovation (École d'éducation permanente)

    Vue d'ensemble

    Gestion des systèmes d'information : Covers fundamental techniques in measuring and analysing the digital marketing experience success and effectiveness as well as using audience data to improve advertising and content using targeting and experiments. How to measure, analyze, and act upon the evolving internet technologies and trends.

    Terms: Automne 2022

    Instructors: Harrisson-Boudreau, Jean-Philippe (Fall)

  • CMIS 543 Digital Customer Experience (3 unités)

    Offered by: Technology & Innovation (École d'éducation permanente)

    Vue d'ensemble

    Gestion des systèmes d'information : Covers the fundamental techniques for understanding, analyzing and optimizing customer experience on digital platforms. Explores best practices in designing and optimizing conversion actions in an online business. Management of customer data and confidentiality.

    Terms: Hiver 2023

    Instructors: Harrisson-Boudreau, Jean-Philippe (Winter)

  • CMIS 544 Digital Marketing Automation, Planning and Technology (3 unités)

    Offered by: Technology & Innovation (École d'éducation permanente)

    Vue d'ensemble

    Gestion des systèmes d'information : Covers the fundamental concepts needed to develop a digital marketing plan. Enables students to gain an understanding of market behaviour, translation of corporate goals into digital marketing objectives, basic overview of various strategic approaches to align to objectives, as well as implementation and control.

    Terms: Hiver 2023

    Instructors: Mottaghi, Hoda (Winter)

  • CMIS 549 Digital Media and Search Engine Optimization (3 unités)

    Offered by: Technology & Innovation (École d'éducation permanente)

    Vue d'ensemble

    Gestion des systèmes d'information : Covers the fundamentals of promoting a brand through digital mediums and how to take advantage of earned digital media. Provides an understanding of how paid search, search engine optimization, various forms of digital media planning and placement, social media promotion work and, how to monitor and optimize performance.

    Terms: Automne 2022

    Instructors: Harrisson-Boudreau, Jean-Philippe (Fall)

Cours complémentaire (3 unités)

3 unités parmi les cours suivants :

  • CCS2 505 Programming for Data Science (3 unités)

    Offered by: Technology & Innovation (École d'éducation permanente)

    Vue d'ensemble

    Informatique (CCE) : Tools and techniques for designing and implementing software applications by using modern programming languages relevant to data science.

    Terms: Automne 2022

    Instructors: Tajeuna, Etienne (Fall)

  • CCS2 510 Computer Network and Internet Security (3 unités)

    Offered by: Technology & Innovation (École d'éducation permanente)

    Vue d'ensemble

    Informatique (CCE) : Basic principles, design and performance of computer networks. Theory and technology, including network security models, cryptography protocols and standards, network security threats and types of attacks, security counter-measure strategies and tools, firewalls, access control and platform-specific security issues.

    Terms: This course is not scheduled for the 2022-2023 academic year.

    Instructors: There are no professors associated with this course for the 2022-2023 academic year.

  • CMIS 545 Cloud Computing Architecture (3 unités)

    Offered by: Technology & Innovation (École d'éducation permanente)

    Vue d'ensemble

    Gestion des systèmes d'information : Covers different cloud infrastructures and architectures in the context of deployed cloud computing systems that are appropriate for different businesses. Enables students to use key business metrics to make decisions on the suitability of applications for cloud deployment.

    Terms: Automne 2022

    Instructors: Havas, Michael (Fall)

  • CMIS 550 Fundamentals of Big Data (3 unités)

    Offered by: Technology & Innovation (École d'éducation permanente)

    Vue d'ensemble

    Gestion des systèmes d'information : Investigates big data’s enabling technologies; compares big data to traditional data models; and explores how big data enables applications such as data mining and deep learning.

    Terms: Hiver 2023

    Instructors: Havas, Michael (Winter)

  • CMS2 505 Quantitative Analysis Tools in Decision Making (3 unités)

    Offered by: Technology & Innovation (École d'éducation permanente)

    Vue d'ensemble

    Sciences de la gestion (CCE) : This course provides applications-oriented operations research modeling tools, such as: linear programming, integer programming, network modeling, and queuing theory. Use of spreadsheet/modeling software is an integral part of this course.

    Terms: Automne 2022

    Instructors: Kahyaoglu, Yasemin (Fall)

  • CMS2 527 Business Intelligence and Analytics (3 unités)

    Offered by: Technology & Innovation (École d'éducation permanente)

    Vue d'ensemble

    Sciences de la gestion (CCE) : This course provides a managerial and technical focus on computational and business techniques which can help to identify new business opportunities and transform an organization’s future by optimizing operational and strategic decision making.

    Terms: Hiver 2023

    Instructors: Blier, Hugue (Winter)

School of Continuing Studies—2022-2023 (last updated avr. 26, 2022) (disclaimer)
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